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Web prototype
Elemental
A web prototype exploring how a digital brand system can behave like a living environment rather than a static page.
The idea
Elemental explores how a digital brand system can behave like a living environment rather than a static page. Built as a web-based interactive prototype, it uses atmospheric motion, spatial depth and responsive visual behaviour to turn a landing page into an adaptive brand system.
What I built
- Designed a fictional adaptive technology brand environment
- Built a real-time interactive WebGL landing experience
- Developed responsive visual behaviour with React, Three.js and React Three Fiber
- Framed it as a product-facing interactive brand prototype
- Deployed it as a live web experience on Vercel
